Business vs Leisure Travel: Key Differences and Considerations

International tourism flows are expected to reach 1.5 billion by 2020 and revenue estimated to cross $2000 billion according to The World Travel and Tourism Council. Today, only 3.5 per cent of the world population travels internationally but the number of Asian, particularly Chinese, tourists is predicted to grow enormously as the region becomes more integrated with global economy. The cruise company has launched a print ad and short film clarifying its position as consumer confusion continues to impact its brand health across almost all measures.

  • Responsible, strategic communications is a powerful vehicle that you should not be afraid to activate.
  • I think markets like Las Vegas and Orlando, for instance, are going to be fine.
  • Going forward, I anticipate the line between domestic business and leisure travel will be blurred—and the two categories will be more closely bonded than ever before.
  • Terms such as “workation” and “digital nomadism” are specific use cases.

But by April 2022, U.S. travel spending reached $100 billion, increasing 3% to rise above pre-pandemic levels. U.S. travel is back, at least for leisure; business travel is still complicated because video conferencing tools have made remote meetings more advantageous in many circumstances. U.S. travel spending has historically grown between 2% and 4% annually, according to the U.S. This trend will only continue as opportunities for international travel continue to open up.

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The 14 Best Road Trips to Take in the Fall

If you have at least US$129,000 in the bank, Indonesia is ready to offer you a tourist visa, called a second home visa, lasting up to 10 years. The fight for tourist dollars is heating up as people embark on post-Covid travel, and while Hong Kong is a more exciting destination than Singapore, it isn’t as welcoming. Asian hotel brands including Mandarin Oriental, The Peninsula, Raffles and Six Senses are about to arrive in London, and all will bring wellness facilities with them. Marketing Week reveals the top 10 marketers in travel, leisure and hospitality, part of our Top 100 Most Effective Marketers, sponsored by Tag. Over 75,000 people working from more than 170 locations gives us a global footprint capable of meeting your proximity, cost and quality needs.

Travel & Leisure Co.

By using dynamic content, they were able to compare the weather in cold, rainy London with that of hot, sunny Orlando. Enjoy valuable privileges at hundreds of the finest hotels & resorts worldwide. And the pandemic has been an incredible hardship for both the travel and media industries.

By Gills